Cayman Hyundai
Prestige Motors, the Cayman Islands’ exclusive Hyundai Dealership, needed a dynamic web presence to comprehensively showcase its vehicular product line while increasing awareness of brand cohesion in the local market.
We helped them leverage the influence and name recognition of their global brand partner to create a highly functional site that effectively transcends the quality of Hyundai vehicles through rich visuals, straightforward navigation and detailed product descriptions.
Our content strategy focused on deconstructing their offerings into three distinct product tiers (Sales, Service & Parts) while implementing built-in request form functionality to accommodate detailed customer queries.
Recognized as Cayman’s top single brand distributor in both 2009 and 2011, maintaining effective customer service was their most important goal, and we spoke to this sentiment through use of a social media plug-in, visually welcoming design elements and direct, no-nonsense messaging that speaks directly to the needs of their target market.