I recently wrote an article on Digital and Traditional Marketing in which I argued that a complementary strategy encompassing both is preferable, as it empowers these tactics both above and beyond their stand alone effects.
That article lead to a series of debates and ‘the Google argument’ arose frequently. The term digital is often linked, in the minds of many marketers, customers and Web users, with Google – as in, “digital is the future, traditional is the past.” So, with that in mind, “how important is it to be on the first page of Google?” Read More
I recently wrote an article on Digital and Traditional Marketing in which I argued that a complementary strategy encompassing both is preferable, as it empowers these tactics both above and beyond their stand alone effects.
That article lead to a series of debates and ‘the Google argument’ arose frequently. The term digital is often linked, in the minds of many marketers, customers and Web users, with Google – as in, “digital is the future, traditional is the past.” So, with that in mind, “how important is it to be on the first page of Google?” Continue reading →
In Part 1 of this YaBlog series, we discussed 5 of the top SEO don’ts – stealing content, keyword stuffing, link schemes, content spinning and ad spam. This week, we’re back with 5 more “tips” that, in order to achieve SEO success, we recommend businesses avoid. Read on for great ideas on how to get in good with Google, and get found online. Read More
In Part 1 of this YaBlog series, we discussed 5 of the top SEO don’ts – stealing content, keyword stuffing, link schemes, content spinning and ad spam. This week, we’re back with 5 more “tips” that, in order to achieve SEO success, we recommend businesses avoid. Read on for great ideas on how to get in good with Google, and get found online. Continue reading →
SEO, or search engine optimization, is key to getting found online in 2014. As a business owner, however, it can be difficult to separate the good advice from the not-so-good when it comes to following the parameters set by large search engines like Google. Avoiding the following 5 don’ts is key to implementing a strategy that gets results. Read More
SEO, or search engine optimization, is key to getting found online in 2014. As a business owner, however, it can be difficult to separate the good advice from the not-so-good when it comes to following the parameters set by large search engines like Google. Avoiding the following 5 don’ts is key to implementing a strategy that gets results. Continue reading →
Search engine optimization is always changing, and getting the essential on-page elements right is key to good SEO. While Google keeps us on our toes with regular updates, their core message remains the same: provide superior content and an even better user experience. SEO is an important first step and this quick guide to 2014’s essential on-page factors can help you get off on the right foot. Read More
Search engine optimization is always changing, and getting the essential on-page elements right is key to good SEO. While Google keeps us on our toes with regular updates, their core message remains the same: provide superior content and an even better user experience. SEO is an important first step and this quick guide to 2014’s essential on-page factors can help you get off on the right foot. Continue reading →
