It’s 2015, and over 2 billion individuals worldwide are using social media. These networks, including Facebook, are being accessed by desktop, smartphone and tablet, with mobile interaction rapidly gaining in speed. At Yabsta, one of the things we’re all about is helping local businesses establish relationships with their clients and potential customers, and we love using social media to do it. Here’s what we can do for your company:
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Though the majority of our social media management contracts at Yabsta are those of traditional businesses, we also represent a number of charities, nonprofits and Government entities on a Facebook basis. Understandably, the management style of representing an organization whose first priority isn’t necessarily profiteering requires an alternative approach with clear, concise messaging that extolls the nobility of said cause. Using three client examples, we’ll now explain how we go about doing this:
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A relative newcomer on the social media scene, we’re saying ‘ello to Ello here at Yabsta Digital. A private network that has since gone public due to increased interest, it is simple and was created by artists and designers. Read on for the low-down and why you might want to check it out.
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It’s a new year – why not revamp your business’s online strategy? As 2015 begins, it’s time to come up with resolutions you won’t want to break and social media is a great place to start. From exploring new options to increasing engagement, the following 5 resolutions are ones you can work on over the next 12 months.
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Everyone loves the holidays, and what better time to brush up on your social media marketing skills and even launch new campaigns? You can never plan too far in advance and, with December almost in sight, there’s no better time than the present. The following 5 ideas are great ways to use the Christmas season to your advantage on Facebook and Twitter.
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SnapChat, the photo messaging app currently taking the world by storm, is one of the newest social media platforms to have skyrocketed into extreme popularity in a relatively short time. Having recently rolled out it’s first set of paid advertisements, it’s marketing potential has piqued our curiosity here at YaBlog, and as one who has the app and quite enjoys it on a personal level, I’ll now speculate on three possible ways that they could creatively harness their advertising potential:
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One fickle thing about social media is that no matter how much of an organized person you are, the medium demands spontaneity and considerable improvisational skills. Posting new information as it’s being revealed requires you to develop a “sixth sense” for finding interesting content in a short time frame, and can be challenging when trying to juggle your social media management with your business’s day-to-day operations. We now offer you three tips on how to become the best impromptu poster you can be. Read More

Known as the social networking site for the business-minded, LinkedIn was launched back in 2003. A platform formed primarily for professional networking, it brings something to the table that networks like Facebook, Twitter and Pinterest do not. LinkedIn encourages users to showcase their job skills, resumes, employment goals and more, and is also a great place for businesses to connect with current customers, prospective clients and both current and prospective employees. Still not convinced? Read on for 10 LinkedIn stats that will leave you in love.
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