Continually advancing, web design has changed in ways we never could have imagined in recent years. This consistent development is part of what makes digital techniques and trends so fascinating to designers, business owners and Internet-aficionados alike; there’s always something new to discover and learn. In Part 1 of this blog series, I discussed responsive design, trends in scrolling, backgrounds and typography, fixed headers and minimalism. Here are six more trends and techniques that we’ve seen throughout 2013. Read More
Continually advancing, web design has changed in ways we never could have imagined in recent years. This consistent development is part of what makes digital techniques and trends so fascinating to designers, business owners and Internet-aficionados alike; there’s always something new to discover and learn. In Part 1 of this blog series, I discussed responsive design, trends in scrolling, backgrounds and typography, fixed headers and minimalism. Here are six more trends and techniques that we’ve seen throughout 2013. Continue reading →
There’s no denying that 2013 has been a pretty big year for web design. Many new concepts have emerged and been championed for their innovation and creativity. As the new year inches closer (how is it already October?), it seems appropriate to take a look at the trends we’ve seen over the past 10 months. Whether you’re a professional designer or a business owner, staying up-to-date is a fascinating and inspiring part of the job. Read More
There’s no denying that 2013 has been a pretty big year for web design. Many new concepts have emerged and been championed for their innovation and creativity. As the new year inches closer (how is it already October?), it seems appropriate to take a look at the trends we’ve seen over the past 10 months. Whether you’re a professional designer or a business owner, staying up-to-date is a fascinating and inspiring part of the job. Continue reading →
Chances are, when you first had your website designed, you were excited. It was on-par with the current trends and exemplified what a top-of-the-line website was in…hmmm… 2005? maybe 2008? Over time, it’s easy to pay less attention to your online presence; posting new content takes a backseat and, as time passes, the design and functionality become stale and uninspiring. Just like with social media, your small business’s website is not a “set it and forget it” type of thing. The following are five signs you need to update your website ASAP. Read More
Chances are, when you first had your website designed, you were excited. It was on-par with the current trends and exemplified what a top-of-the-line website was in…hmmm… 2005? maybe 2008? Over time, it’s easy to pay less attention to your online presence; posting new content takes a backseat and, as time passes, the design and functionality become stale and uninspiring. Just like with social media, your small business’s website is not a “set it and forget it” type of thing. The following are five signs you need to update your website ASAP. Continue reading →
When you’re launching a small company, having a well-designed logo is one of the most effective methods of branding your business. While many established, big-box companies have logos that are quite simple, you need something that stands out above the rest and says “this is me, this is what I’m all about”. Your logo is a unique representation of your company and, many times, the first thing a potential customer sees. Read More
When you’re launching a small company, having a well-designed logo is one of the most effective methods of branding your business. While many established, big-box companies have logos that are quite simple, you need something that stands out above the rest and says “this is me, this is what I’m all about”. Your logo is a unique representation of your company and, many times, the first thing a potential customer sees. Continue reading →
It’s easy to get distracted on the Web. It happens to all of us.
If you are a business owner looking to get the most out of your digital presence read on.
Your Web site is currently under siege. Web audiences are reading less and less these days, jumping from site to site rarely engaging beyond a couple mouse clicks. In this fragmented digital media landscape grabbing your audience’s attention has never been more challenging.
It’s easy to get distracted on the Web. It happens to all of us.
If you are a business owner looking to get the most out of your digital presence read on.
Your Web site is currently under siege. Web audiences are reading less and less these days, jumping from site to site rarely engaging beyond a couple mouse clicks. In this fragmented digital media landscape grabbing your audience’s attention has never been more challenging.
Faced with so many competing advertising mediums, web users today are increasingly cautious about what type of content warrants their trust online. Spam, scams and Nigerian Prince-infused junk mail have eroded public confidence in the internet’s power as a reliable marketing tool and continue to hinder honest advertiers who have a genuine product or service to offer. Consequently, producing and marketing engaging web video has emerged as one of the most successful inbound marketing strategies for brands: not only does it present your offerings in a fluid visual medium, but encourages users to stick around and watch the whole thing, thereby keeping them on your site longer.
Faced with so many competing advertising mediums, web users today are increasingly cautious about what type of content warrants their trust online. Spam, scams and Nigerian Prince-infused junk mail have eroded public confidence in the internet’s power as a reliable marketing tool and continue to hinder honest advertiers who have a genuine product or service to offer. Consequently, producing and marketing engaging web video has emerged as one of the most successful inbound marketing strategies for brands: not only does it present your offerings in a fluid visual medium, but encourages users to stick around and watch the whole thing, thereby keeping them on your site longer.
In our last post on mobile we briefly explored several noteworthy statistics courtesy of Nielsen and Google that reinforce the growing importance a mobile-friendly (a.k.a. mobile-optimized) site plays in shaping your business’s overall digital presence. We could certainly dig up many more statistics bolstering the argument for mobile, however we’re confident you’re one of the 4.3 billion people actively participating in the vibrant mobile economy — a number expected to grow to 5.2 billion people by 2017.
In our last post on mobile we briefly explored several noteworthy statistics courtesy of Nielsen and Google that reinforce the growing importance a mobile-friendly (a.k.a. mobile-optimized) site plays in shaping your business’s overall digital presence. We could certainly dig up many more statistics bolstering the argument for mobile, however we’re confident you’re one of the 4.3 billion people actively participating in the vibrant mobile economy — a number expected to grow to 5.2 billion people by 2017.
